Have you ever woken up feeling as though your skin is like a dry, rough crust? Especially in winter or after long baths, the skin easily loses its natural radiance, becoming flaky and limp.
This is no coincidence, but rather a result of the complex biology and chemistry of our skin. Fortunately, thanks to advanced knowledge and the right ingredients, we can reverse this process and restore your skin’s velvety smoothness.
Why does the skin lose its comfort? – a brief look at dehydration
The skin on the body, just like the skin on the face, has a natural protective barrier composed of lipids (including valuable ceramides). When this barrier is weakened – whether by dry air, hot water or improper skincare – transepidermal water loss (TEWL) occurs. In short: water escapes from the skin too rapidly and in excessive amounts, which quickly leads to an unpleasant feeling of dryness, flakiness and loss of elasticity.
The two-step strategy: a two-stage process for retaining moisture in the skin.
Effective body care requires a holistic approach, which can be broken down into two key tasks:
- Moisturising: we use ingredients that act like a sponge, attracting and binding water molecules in the epidermis. Hyaluronic acid, its derivatives and highly effective hyaluronic acid stimulators such as Hyaluron-filler, which creates a natural reservoir of hydration, are at the forefront here.
- Moisture retention (strengthening the barrier): this involves rebuilding the leaky ‘wall’ of lipids so that moisture does not escape. Natural lipids, such as ceramides and omega-3, 6 and 9 fatty acids, are indispensable here. They act like mortar, sealing the skin barrier, which supports the skin’s health and youthfulness.
Exosomes provide additional support in modern skincare – these plant-derived nanovesicles aid regeneration, stimulate cell renewal and help to firm the skin.
Expert tip: choose a Pure Me body lotion tailored to your skin type
Whether it’s a lack of radiance, severe dryness and roughness, or a loss of firmness, we need a different, personalised approach.
The Pure me Total Body Care range offers three advanced body lotions that target your body’s specific needs, utilising the same proprietary Triple Power Technology (Corneotherapeutic Regeneration, Cellular Stimulation, Penetration Enhancement).
| Pure Care | Skin Problems | The results you’re looking for | Key Active Ingredients |
| Moisturising and brightening in a body lotion | Dull, matt, dry (lacking lustre) | Instant hydration and a glowing effect | Niacinamide (evens out skin tone), Hyaluron-filler (hydration), exosomes (protection and support for regeneration), black pearl (radiance) |
| Nourishment and regeneration in a balm | Dry and very dry, rough (tight feeling) | Intensive regeneration and restoration of the skin barrier | Ceramides (barrier restoration), Exosomes (repair), Omega 3-6-9 (deep nourishment, smoothing and barrier strengthening) |
| Firming and smoothing in a body lotion | Limp, lacking in springiness and tension | Firming, smoothing and improving elasticity | Peptides (collagen production), active collagen (firmness), exosomes (repair and protection), caffeine (boosting microcirculation and tone) |
Your skincare routine: key tips for application
Even the best moisturiser won’t work properly if you don’t follow the basic rules:
- Gentle cleansing: avoid long, hot baths, which strip away natural lipids. Opt for lukewarm water and mild cleansers to avoid weakening the skin barrier.
- Apply body lotion immediately after bathing: always apply body lotion to dry skin all over your body, straight after a bath or shower. Any water remaining on the skin’s surface will be ‘trapped’ by the active ingredients (e.g. Hyaluron-filler) and moisturising ingredients (e.g. ceramides), enhancing the moisturising effect.
